Our recommendations were successful immediately. Sales instantly went up 30% after only applying our first recommendations.
Also, the improvements translated into a higher quality score, so their AdWords prices decreased by 30%. The business was making more sales and spending less money.
Since that time, the site has continually increased 15% in overall conversions each month, which translates into a 15% increase in total revenue. The company has almost doubled in size over the course of 18 months – all with the exact same product offering.
The company’s costs for AdWords have decreased and search engine ranking has increased. (While SEO is not a service we offer, better ranking is often a happy byproduct of our conversion rate recommendations.)
A professional lead generation company came to us looking for improved conversion rates on several landing pages. They were driving plenty of traffic from Google AdWords campaigns, as well as using SEO, social media and other methods, but wanted to see a higher return on their investment of time and money. They were already generating a respectable profit, but knew they were missing some key pieces of the puzzle.
In the first month, the site experienced a 23% increase on their top landing page.
In month two, we expanded our recommendations and added an extra 27% increase on the top landing page, as well as a 35% increase on two other pages.
At the end of six months, we increased the conversions on all five landing pages by 85% each.Benefits